When Rick Shiels announced a multi-year partnership with LIV Golf in January 2025, the golf world didn’t just raise its eyebrows—it dropped its collective jaw. With nearly 3 million YouTube subscribers and a digital empire that commands more attention than…
If golf’s stuffy image ever needed a neon-colored defibrillator, this is it. Good Good Golf is unleashing its wildest live event yet—“King of the Mountain”—on Thursday, September 4, 2025, at Kemper Lakes Golf Club, just outside Chicago. It’s bracket-style chaos…
The old image of golf—country clubs, pressed polos, hushed commentary—has officially been replaced by a GoPro strapped to a golf cart and a group of mates whiffing a tee shot while cracking jokes. And the world can’t get enough. What…
It was almost too dark to see the ball. Valhalla, August 2014. Rory McIlroy, chasing down Phil Mickelson and Rickie Fowler, hit his second shot up into the final group just to finish before blackout. He could’ve waited. He didn’t.…
Some golfers chase greatness. Tiger Woods engineered it. At the height of his powers, Woods wasn’t just better than everyone else—he was operating in a different dimension. From pre-dawn workouts to mind games on the green, everything he did was…
Most people remember Tiger Woods for the fist pumps, the red shirts on Sundays, and the record-breaking wins. But dig a little deeper, and you’ll find something even more impressive than his 15 majors: a strict personal code he never…
The 1997 Masters didn’t just crown a champion — it detonated a cultural shift. Tiger Woods, a 21-year-old with a swing like a whip crack and a mental game beyond his years, didn’t just win his first major — he…
It’s a funny thing, that walk from the cart to the first tee box. Your hands start to tingle. Your heart’s doing some kind of salsa beat. And suddenly, the swing you’ve been rehearsing all week feels more like you’re…
You don’t need a swing overhaul or a $700 driver to play better golf. For most amateurs, the biggest breakthroughs come from fixing the little things — the stuff that’s been holding you back for years without you even realizing…
