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10 Golf Influencers Who Made Millions (And How They Did It)

Once upon a time, golf was all about pristine fairways, hushed crowds, and plaid pants. Fast forward to today, and the sport has exploded beyond the traditional country club gates—thanks, in no small part, to a new wave of golf influencers who’ve turned their passion for the game into serious money.

From viral trick shots to lifestyle content that blends golf with fitness, fashion, and even rap music (yes, really), these influencers are redefining what it means to be a golfer. And they’re not just posting for fun—many of them are raking in millions through sponsorships, merchandise, YouTube channels, and even their own businesses.

In this article, we’re diving into the top 10 golf influencers who’ve made it big, and more importantly, how they did it. Whether you’re a weekend warrior dreaming of your own golf empire or just curious about who’s making waves (and cash) in the golf world, these stories will inspire—and maybe even surprise—you.

1. Paige Spiranac

If there’s one name that’s become synonymous with golf influencing, it’s Paige Spiranac. A former collegiate golfer at Arizona State and San Diego State, Paige had all the talent to go pro—but instead, she found an even bigger stage: social media. And let’s just say, she crushed it.

With 3.9 million Instagram followers, Paige is the most-followed golf personality online. But it’s not just about perfectly framed swing shots or sunny course selfies. She’s blended golf with lifestyle content, advocating for inclusivity in the sport and breaking down stereotypes about what a golfer “should” look like. In a sport that’s often seen as exclusive, Paige brought a fresh, relatable vibe that resonated with younger and more diverse audiences.

But here’s where it gets really interesting: she didn’t just stop at social media fame. Paige launched OnlyPaige, a subscription platform offering exclusive content (and no, it’s not that kind of content), and hosts the Playing A Round podcast. Add in partnerships with brands like JetFuel energy drinks, XGolf, PointsBet, Club Champion, and Octagon, and you’ve got a seriously lucrative career.

Her estimated earnings? A cool $5 million+ annually from sponsorships, subscriptions, and media appearances. Not bad for someone who swapped tour life for the influencer world.

Beyond the money, Paige has had a massive impact on golf’s image. She’s been vocal about mental health awareness and has used her platform to promote body positivity and inclusivity in a sport that’s often slow to change. Whether you love her or roll your eyes at her Instagram fame, there’s no denying Paige Spiranac has changed the game—literally and figuratively.

2. Garrett Clark (GM Golf)

If Paige Spiranac is the queen of golf influencing, Garrett Clark—better known as GM Golf—is the king of turning trick shots into a business empire. What started as a kid messing around on the course with a camera quickly snowballed into one of the biggest golf YouTube channels out there.

Garrett’s YouTube channel boasts 1.66 million subscribers, and his content is all about making golf fun again. From insane trick shots to wild golf challenges with his buddies, Garrett’s videos are a mix of jaw-dropping skills and laugh-out-loud moments. And that’s exactly why he’s built such a loyal, mostly Gen Z fanbase—he makes golf feel less like a stuffy sport and more like an adventure.

But Garrett didn’t stop at YouTube fame. He co-founded Good Good, a golf content collective that’s basically a group of friends taking over the internet one challenge at a time. Beyond the videos, Good Good has launched its own apparel line and even organized nationwide golf tours, proving that Garrett isn’t just a content creator—he’s an entrepreneur.

With sponsorship deals from heavy hitters like TaylorMade and Titleist, plus revenue from YouTube and merch, Garrett’s pulling in an estimated $2 million+ per year. And honestly? It feels like he’s just getting started.

Garrett’s biggest impact? Making golf cool for the next generation. He’s proof that you don’t need to be a pro golfer to make a living from the sport—you just need a camera, some creativity, and maybe a trick shot or two.

3. Tisha Alyn

Tisha Alyn isn’t just changing the game—she’s redefining it. A former professional golfer turned influencer, Tisha has become one of the most prominent voices in the golf world, not just for her skills on the course, but for what she represents off it. As an outspoken LGBTQ+ advocate and Topgolf’s first female ambassador, she’s proving that golf isn’t just for the traditional crowd—it’s for everyone.

Tisha’s rise to fame started with her viral trick shots and dance videos on TikTok and Instagram. But while her content is fun and engaging, it’s her authenticity and advocacy that have truly set her apart. She’s leveraged her platform to break down barriers in a sport that can sometimes feel exclusive, inspiring women and LGBTQ+ communities to find their place in golf.

And when it comes to the business side? Tisha knows exactly what she’s doing. She partnered with the Los Angeles Golf Club as their inaugural Content Creator in Residence, and she’s made smart use of platforms like Riverside.fm and Fourthwall to expand her reach. On top of that, she’s landed sponsorships with big names like Fitbit, Topgolf, and the Trevor Project.

Her efforts have paid off in a big way—Tisha is estimated to earn $1.5 million+ from brand deals, partnerships, and e-commerce ventures. But beyond the numbers, her real impact is cultural. She’s showing that golf doesn’t have to be rigid or exclusive—it can be vibrant, diverse, and a whole lot of fun.

4. Tania Tare

If you’ve ever fallen down a YouTube or Instagram rabbit hole of insane golf trick shots, chances are Tania Tare had something to do with it. Born in New Zealand and a former collegiate golfer at Florida International University, Tania took her love for golf and flipped it—literally—into a full-blown career as one of the sport’s most creative influencers.

Tania’s claim to fame? Mind-blowing trick shots that are as much about athleticism as they are about pure entertainment. Whether she’s juggling golf balls on a yoga ball or landing slow-motion cup shots that seem to defy physics, Tania’s content isn’t just impressive—it’s addictive. She’s brought a new level of flair to the game, proving that golf can be just as entertaining off the course as it is on it.

But Tania isn’t just about viral videos. She’s smartly built a brand around her talents, running a branded merchandise line and hosting golf clinics to share her skills with others. She’s also landed endorsement deals with major players like Callaway and Puma Golf, solidifying her place in the golf influencer world.

With an estimated $1 million+ in earnings from sponsorships and content monetization, Tania has turned her creative flair into serious cash. But perhaps her biggest contribution is making golf feel fresh and exciting for a whole new audience. She’s proof that you don’t need to shoot under par to make an impact—you just need a little creativity (and maybe a few golf balls spinning on a tee).

5. BustaJack Golf

If you’ve ever wondered what it’d be like to combine a good ol’ Southern road trip with some friendly golf competition, BustaJack Golf has you covered. This dynamic duo, made up of “Busta” and “MadJack”, took the golf world by storm with their laid-back charm, infectious humor, and a simple but genius idea: play golf in 50 states in 50 weeks. Yep, they literally packed up and hit the road, turning every round into a new adventure—and racking up a loyal following along the way.

Their YouTube channel, with over 500K subscribers, is packed with competitive matches, hilarious banter, and collaborations with rising stars like Sahith Theegala. But what really sets BustaJack apart is their ability to make golf feel accessible and fun—like you’re just hanging out with your mates, except, you know, with a camera rolling and a few thousand people watching.

On the business side, these guys know how to hustle. Their course vlogs and YouTube content bring in solid ad revenue, and they’ve scored endorsement deals with big names like Bridgestone Golf and FootJoy. All in all, they’re pulling in an estimated $800K+ annually from their content and partnerships.

But beyond the money, BustaJack’s influence is all about showcasing the hidden gems of the golf world. They’ve shined a spotlight on lesser-known courses and brought a fresh, down-to-earth vibe to the sport. They’ve made golf feel less like a luxury pastime and more like the perfect excuse for a cross-country adventure with your best mate.

6. Sabrina Andolpho

Sabrina Andolpho is the perfect example of how golf can be more than just a sport—it can be a lifestyle. A former standout golfer at Barry University and a Brazilian tournament winner, Sabrina has taken her talents beyond the fairways and into the world of influencing, where she’s blending golf with fitness, fashion, and travel to create a brand that’s as dynamic as her swing.

Sabrina’s social media presence is all about that aspirational vibe. Her golf vlogs aren’t just about birdies and bogeys—they’re set against the backdrop of stunning courses, exotic travel spots, and fitness routines that make you wonder if you should spend more time in the gym than at the driving range. This mix of golf and lifestyle content has helped her connect with a broader audience, attracting fans who might not have even picked up a club before.

On the business side, Sabrina’s been busy. She collaborates on golf apparel lines that blend style and performance, and she hosts virtual clinics that help golfers improve their game no matter where they are in the world. Her sponsorship deals with heavyweights like Cobra Golf and Red Bull don’t hurt either.

Thanks to her strategic partnerships and affiliate marketing, Sabrina is estimated to earn $750K+ annually. But her real influence comes from how she’s managed to attract non-traditional golf fans. By showcasing the sport in a way that’s both stylish and approachable, she’s helping to broaden golf’s appeal beyond the usual suspects.

7. Jake Hutt

If you thought golf instruction was all dry, technical jargon and monotone lessons, Jake Hutt is here to flip that script—literally rap it up. A former Stanford teaching pro, Jake found a way to make golf tips not just informative, but downright entertaining. His secret? Mixing golf instruction with rap music. Yep, you read that right.

Jake’s viral “Suck Less at Golf” series took off because, let’s be honest, who doesn’t want to suck less at golf and have a laugh while doing it? His catchy, no-nonsense style breaks down complex golf concepts into simple, digestible nuggets—all set to a beat. It’s the kind of content that makes you want to pick up a club, even if you’ve never swung one before.

But Jake isn’t just a one-trick pony. He co-founded Dryvebox, a mobile golf simulator that brings high-tech practice sessions to your doorstep. Imagine pulling up to your driveway and seeing a state-of-the-art golf simulator ready to go—it’s like the future of golf training, and Jake’s at the forefront.

With partnerships from brands like PXG and Garmin Golf, plus revenue from his tech ventures and content, Jake’s pulling in an estimated $1.2 million+ annually. But more than the money, Jake’s influence lies in how he’s demystifying golf. By turning stuffy instruction into something fun and approachable, he’s making the game accessible to beginners and tech enthusiasts alike.

8. Ellie Skoog (Putting with Ellie)

Ellie Skoog, better known as “Putting with Ellie,” has carved out her niche in the golf world by focusing on one of the game’s most frustrating—and rewarding—skills: putting. A Swedish-American influencer and former collegiate golfer at Limestone University, Ellie’s approach is all about keeping it real and relatable for the everyday golfer.

Her instructional videos break down putting fundamentals in a way that makes you think, “Hey, maybe I can actually sink that 5-footer next time.” But it’s not all serious; her “golf life” vlogs, sprinkled with humor and behind-the-scenes course antics, give her followers a glimpse into the highs and lows of the game we all know too well.

Ellie didn’t stop at content creation. She launched her own putting accessory line, offering tools designed to help golfers fine-tune their short game, and she runs an online coaching platform for those looking to sharpen their skills from home. Combine that with sponsorships from brands like Scotty Cameron and Arccos Golf, and it’s clear Ellie knows how to turn her passion into profit.

Her estimated earnings sit at around $600K+ from merchandise, coaching, and partnerships. But Ellie’s real win? Making putting—a part of the game many golfers dread—feel approachable and even fun. She’s helping casual players gain confidence on the greens, one relatable tip at a time.

9. Rick Shiels

If there’s a godfather of golf content on YouTube, it’s Rick Shiels. This British PGA pro was one of the first to realize that golfers didn’t just want lessons on the range—they wanted engaging, honest, and sometimes hilarious content right from their screens. And with over 4 million subscribers across his platforms, it’s safe to say he nailed it.

Rick’s rise started with equipment reviews and course vlogs that felt less like formal instruction and more like having a chat with your mate who knows a thing or two about golf. His honest takes—whether he’s raving about a club or telling you why it’s not worth your money—earned him trust in a world full of flashy marketing. And let’s be real, we’ve all watched at least one Rick Shiels review before buying a new club.

But Rick isn’t just a YouTube guy. He’s expanded his brand with The Rick Shiels Golf Show podcast, offering everything from interviews with golf pros to deep dives into the sport’s biggest stories. He’s also hosted golf academies to help players of all levels improve their game. His partnerships with brands like TaylorMade, FootJoy, and Sky Sports have only added to his influence—and his income.

Speaking of income, Rick is estimated to pull in over $3 million+ from YouTube ads, sponsorships, and live events. But what’s really impressive is how he’s set the standard for golf content creators everywhere. He showed that you don’t need to be on the PGA Tour to make a living in golf—you just need to connect with people, be authentic, and maybe throw in a cheeky joke or two along the way.

10. Good Good (Group)

If you’ve ever wondered what happens when you mix golf with a ton of energy, creativity, and a dash of friendly chaos, look no further than Good Good. This collective, featuring big names like Garrett Clark, Micah Morris, and Stephen Castaneda, has taken the golf content world by storm with their blend of group challenges, trick shots, and a whole lot of camaraderie.

Their YouTube channel boasts over 1.66 million subscribers, but it’s more than just the numbers—it’s the vibe. Good Good makes golf feel like a social event, turning every round into a fun, competitive experience that resonates with younger audiences. Whether they’re pulling off insane shots or just goofing around on the course, you can’t help but feel like you’re part of the crew.

But don’t let the fun fool you—these guys are serious when it comes to business. They’ve launched Good Good Apparel, a clothing line that’s as stylish as it is functional, and they’ve organized national golf tours that bring their unique brand of entertainment to courses across the country. Their partnerships with big names like TaylorMade, Titleist, and even NetJets show just how far they’ve come from being “just a YouTube group.”

When it comes to earnings, Good Good is pulling in an estimated $4 million+ annually from merchandise, sponsorships, and events. But perhaps their biggest achievement is how they’ve transformed golf into a team-oriented, social experience. They’ve shown that golf isn’t just a solo sport—it’s about friends, fun, and maybe a little friendly trash talk along the way.

Conclusion

These ten influencers have done more than just rack up followers and sponsorships—they’ve transformed the way we see golf. Whether it’s Paige Spiranac breaking down stereotypes, Garrett Clark making trick shots look easy, or Good Good turning the sport into a team event, they’ve each brought something fresh to the game. And let’s not forget—they’ve turned their passion into serious profits, proving that you don’t need a PGA Tour card to make a living in golf.

But beyond the money, what really stands out is their ability to make golf feel more accessible, inclusive, and, dare we say it—fun. They’ve shown that golf isn’t just about perfect swings and low scores; it’s about community, creativity, and having a good time on and off the course.

So, which of these influencers are you following? Or maybe you’re thinking it’s time to grab your clubs, hit record, and become the next big name in golf? Either way, the game has changed—and these influencers are leading the charge.

The Golf Bandit
The Golf Bandit

Hi, I'm Jan. I'm passionate about golf and have been playing for years. I love testing out new clubs and equipment, and I share my reviews right here on my blog. With access to the latest gear, I provide honest insights on how they perform on the course. I also enjoy sharing tips and tricks to help you improve your game. Thanks for visiting—hope you find something useful!

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